L'Oréal Professionnel Inoa Fashion Roadshow

  • 13. March - 09. April 2013
  • Czech Republic and Slovakia
  • Special Events Production
  • Participants: 2250

Just like every year, the L'Oréal Professionnel team, along with their ambassadors, presented the new trends for the season of spring-summer 2013 in a hairdressing roadshowshow in 9 cities of the Czech Republic (Prague, Brno, Ostrava, Plzen, Ceske Budejovice, Hradec Kralove) and Slovakia (Bratislava, Zilina , Kosice).

The tour was attended by nearly 2,000 professional hair stylists who were presented with the latest news regarding colors, technology and products as well as the current women's and men's haircuts followed by an eye-catching styling show. At the end, afterdrinks were handed out and stylists had the opportunity to discuss their new knowledge.

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